Silver Spring Neighborhood Center

Website
Project 06

Silver Spring Neighborhood Center Website

A new website that would put the Centers mission and results front and center to increase awareness and drive donations.

  • Client: Silver Spring Nieghborhood Center
  • Role: Art Direction & Front-end Programing
  • Year: 2017

Signicast

Print Ads
Project 06

Signicast Print Ads

Designed to be eye catching in a trade publication, these ads were also used as posters through out the Signicast plant.

  • Client: Signicast
  • Role: Art Direction
  • Year: 2016

Friends of MADACC

T-Shirt Design
Clysar Website Design

Friends of MADACC

T-Shirt design for Friends of MADACC's largest annual fundraising event Walk-Run-Wag. Friends of MADACC is a charity that supports the efforts of the Milwaukee Area Domestic Animal Control Comission. MADACC currently rescues and assures safe, temporary shelter, veterinary, and humane care for more than 12,000 stray, unwanted, abandoned, mistreated, and injured animals each year — more than any other animal control shelter in Wisconsin.

  • Client: Friends of MADACC
  • Role: Art Direction
  • Year: 2018

Calderone Club

Menu Redesign
Project 05

Calderone Club Menu

Redesign of the menu for downtown Milwaukee's Calernone Club restaurant.

  • Client: Calderone Club
  • Role: Art Direction
  • Year: 2015

PS Furniture

Commonplace Ad
Project 01

PS Furniture - Commonplace Ad

Commercial furniture client, requested an ad that would feature their furniture's qualities of custumization and flexiblity.

  • Client: PS Furniture
  • Role: Art Direction, Creative Direction
  • Year: 2014

Sears

Appliance and Hardware Stores Billboard
Clysar Website Design

Sears Appliance and Hardware Stores Billboard

Promote Sears Appliance and Hardware specialty stores in smaller markets.

  • Client: Sears
  • Role: Art Direction
  • Year: 2013

Clysar

Website and Distributor Portal
Clysar Website Design

Clysar Website and Distributor Portal

Interface design and restructuring of clysar.com, Shrinkcenter resource center, and Distributor Portal.

  • Client: Clysar, LLC
  • Role: Art Direction, Interface Design, Front End Programming
  • Year: 2016

Harley-Davidson

Student Internship Manual
Project 02

Harley-Davidson - Student Recruitment Manual

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  • Client: Harley-Davidson
  • Role: Art Direction
  • Year: 2013

Brady

CLIMB Brochure
Project 04

Brady CLIMB Brochure

Internal campagin to promote Brady's Mission and Vision, Values, Business Platforms and Key Strategies for each area.

  • Client: Brady
  • Role: Art Direction
  • Year: 2014

PS Furniture

Müm Launch Presentation
Project 03

PS Furniture Müm Launch Presentation

Launch PS Furniture's newest and award winning product, Müm, to sales teams and distributors.

  • Client: PS Furniture
  • Role: Art Direction
  • Year: 2017

Harmony Initiatve

Awareness and Fund raising website
Project 04

Harmony Initiatve Website

Website designed to raise awareness and gain sponsors for the Harmony Initiative.

  • Client: Harmony Initiative
  • Role: Art Direction
  • Year: 2012

Signicast

Corporate Website
Project 03

Signicast - Corporate Website

Redesign of Signicast's corporate website. The client wanted a new site that would make them stand out in the manufaturing field, and featured the request a quote function prominantly throughout.

  • Client: Signicast
  • Role: Art Direction, Front-end Programming
  • Year: 2016

Clysar

Trade Show Booth
Project 04

Clysar - Trade Show Booth

Clysar Pack Expo Trade Show booth. Design includes walls that raise and lower to create a private presetation space within the booth.

  • Client: Clysar
  • Role: Art Direction, Photography Direction
  • Year: 2014

Clysar

Specialty Films Sellsheets
Project 03

Clysar Specialty Fims Sellsheets

Sell Clysar's line of specialty films in an attractive and eyecatching format, while still communicating key points.

  • Client: Clysar
  • Role: Art Direction
  • Year: 2016

Signicast

Recruitment Ad
Project 03

Signicast Recruitment Ad

Ads designed to grab the attention of job seekers, and dare them to come work at Signicast.

  • Client: Signicast
  • Role: Art Direction
  • Year: 2014

Milwaukee Machine Works

Daco Chuck Jaw Catalog
Project 03

Daco Chuck Jaw Catalog

Striking new catalog for machining parts, pulling inspiration from vintage Daco catalogs.

  • Client: Milwaukee Machine Works
  • Role: Art Direction
  • Year: 2014

Pylcrafte Creative, a partnership of veteran Milwaukee advertisers, is committed to bringing new thoughts and ideas to our local market. We believe that it is in collaborative relationship with our clients that focused messaging, effective marketing plans and beautiful design emerge. We have a passion for making small business and startups succeed and as a small business ourselves, we know what it takes to gain a foothold in this city. You can count on our long experience with tight deadlines, tight budgets, and a dedication to excellence to help your business launch effective, efficient campaigns. This is it; the new paragraph on the next page of your business’ future, let's work together to start that new thought.

Emily Newell

Design and Creative
Emily has worked at Advertising Agencies in Milwaukee as a designer, experience creator, and creative thinker since 2006. Emily is an experienced designer of branding, identity, advertising, web and digital, and interactive trade show spaces. She also works with clients to develop new concepts, expand current campaigns, and maintain a brand look and voice across all platforms. She has worked with local and national level brands including Harley-Davidson, Palermos, Sargento, Brady Corporation, and Batteries Plus Bulbs, as well non-profits including Silver Spring Neighborhood Center, and MADACC.

Brett Hagland

Business and Client Services
Brett has over 14 years in the Account Service role at agencies in Milwaukee managing traditional and digital projects as small as business card development to large national TV campaigns. Brett has worked with national brands including Alliance Laundry Systems, Batteries Plus Bulbs, Brady Corporation, Harley-Davidson along with local brands and arts groups such as Milwaukee Ballet, Milwaukee Symphony, Florentine Opera and Calderone Club. Brett deals with all facets of managing client projects from status reporting, creative management, vendor management, budgeting and quality assurance. Brett has a passion for making sure clients' projects are on-point, on-budget and completed on-time.